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Merle van den Akker is a NIBS PhD at Warwick Business School.  Her research investigates the effect of contactless payment methods on spending, debt, and cash usage. She examines spending recall when using contactless payments in comparison to other methods of payment.

In this YouTube video issued by WBIT, Merle talks about making paying painful again. She explains that not all payment methods are equal in causing consumers 'pain' when spending. Paying for goods/services in cash is very visible, compared to paying with cards or mobile banking apps.  Merle recommends consumers 'prime' the pain of paying before shopping, and use money-monitoring apps or mental accounting, to keep track of expenditure and avoid overspending.

Merle has presented her research at the following events:

  • CCC 2019 (an annual partnership event organised by CeDEx, CBESS and CREED) which took place 16-17 May 2019 in Amsterdam.
  • SPUDM 2019 in Amsterdam (19 August 2019)
  • NIBS September 2020 Workshop (16 September 2020)

Merle also produces 'Money on the Mind' - a blog about behavioural science, and co-produces the Questioning Behaviour podcasts with fellow NIBS PhD student, Sarah Bowen (University of Nottingham).





Posted on Monday 19th August 2019

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